(1) Mobile first
As mobile device usage has overtaken desktop usage, developers and designers have started working on many sites with a mobile-first perspective. Since in many cases mobile generates most of the revenue, it is very important to ensure that the mobile version of a site has a good user experience (UX). Search engines like Google, Bing, and Yahoo! Look for sites ranking by the quality and speed of mobile sites. Mobile sites that encourage interaction through gestures will increase the amount of time users spend browsing a website.
(2) More oblique / organic shapes
Rounded corners have become more popular recently as applications use rounder corners in design elements such as form input and profile avatars. Website backgrounds are also moving from using angles of just 90 ° and more to interesting perspectives to gain interest. A wider range of more vibrant colors has also become fashionable. Making sure your website is in line with current design trends builds trust and increases sales for your business.
(3) More interactions and animations
Similar to what was mentioned above about mobile devices, there has been a growing popularity for desktop versions of websites to use more animations and interactions. Due to the advancement of web technologies like jQuery, websites can be much more than just media for the printed word. Sliding information, subtle animations, and user interactivity are advancing the ability of websites without the ugliness of a similarly designed website in the 1990s. Increased interactivity from techniques like page transitions helps direct traffic to revenue generating activity and can increase your website revenue per visitor (RPV).
(4) Label
The HTML 5 tag
(5) Video Backgrounds
Video backgrounds are increasing in popularity as video backgrounds have been shown to increase engagement, time on page, and conversions. Many platforms such as Facebook and Instagram are prioritizing video content and that is due to the positive effects on the metrics mentioned above. Video backgrounds can quickly communicate what your business is about. Video backgrounds can also help tremendously with branding and increase the number of visitors returning to your website. Videos in general and video backgrounds in particular have been shown to increase the time visitors stay on your site and increase the average value of your website orders.
These 5 Website Design Trends That Can Help Your Business Should Be Considered For Your Website.