Few people today go anywhere without their mobile device. They may forget their wallet, packed lunch, or even their car keys on the way out the front door, but not their mobile phone.
Looking to the future, it won’t be long before we hardly need our wallet, paying for items will be done directly from our mobile device. In fact, visit your favorite coffee shop or computer store, and the clerk will take care of your transaction right there, using your mobile device, without waiting in long lines at the register.
It is a communication tool that people can no longer live without. It has become part of our clothing accessory with all custom designed bags and diamond encrusted cases. During the Wild West era, men wore a firearm around their waist, now it’s their mobile phone.
Mobile phones are devices that connect us with other people and even with our favorite stores and restaurants. We don’t even need to press buttons to connect with people, as many phones respond to voice commands with the accessory of a Bluetooth device.
Mobile phones are just minicomputers on a hand scale. Its functionality has become superior to that of a laptop. They allow people to create documents, send emails and create text messages and many more functions. They allow people to instantly connect to news events from around the world and in their local area. In short, communicating on a mobile device has become a vital part of our daily lives.
Text messaging, also known as short message service (SMS), is a communications service that allows the exchange of short text messages, limited to 160 characters, between mobile phones. Also known as “text messaging”. SMS messages can be sent and received between virtually all carrier networks. Nearly every mobile phone in the world supports SMS, creating a ubiquitous market for SMS-based ad campaigns. SMS supports messages sent by a user.
There is a great benefit to marketing with SMS messages. Simply put, you reach your target market in an instant. By promoting in this way, text messages alone get seven to fifteen times the response rate of email and have a staggering 97% open rate. What this means is that mobile marketing allows people to get what they want, when they need it. And it allows businesses to reach their customers with weekly or even daily promotions. There’s nothing like a discount to attract people to your store, especially when they’ve already established a trusting relationship with you.
The combination of the mobile phone and marketing techniques can lead to increased sales and promotion, as well as convenience and affordability. It’s a tool for consumers to stay in touch with what they need and for businesses to provide consumers with discounts and instant savings. Mobile marketing works well because it enables the right action at the right time.
To start your mobile marketing campaign, visit Small Business Mobile Ideas at: http://www.Smallbusinessmobileideas.com