Just setting up a website and having a hard time getting thousands of visitors to see your content? Do you wonder how everyone else manages to do it? Don’t worry, in this article I will reveal the 10 best kept secrets your competitors would kill to keep from you!
Choose the right platform
It’s important to make sure you have the right platform to start with, a flash site is not recommended as this will make it difficult/impossible to get traffic from search engines that should make up the bulk of your free traffic sources. The reason for this is that flash files cannot be read by search engines yet, so the internal content is not added to their database.
Whether you choose to go with a CMS (Content Management Solution) or a static web page, you have to rely on your web design skills. If you have the skills to edit the HTML code yourself, you can get by with a static page, but it is recommended to use one of the popular CMS systems freely available on the web today.
These include WordPress, TypePad, Joomla, Drupal, and many others. Personally, I would recommend WordPress as it is the most widely used and widely supported.
WordPress CMS
When you choose a platform like WordPress to work with you, you immediately get a lot of web promotion benefits included just from the features that come standard. The appearance of the site is fully customizable and adding new content is as easy as using a word processor.
RSS Feeds
These have multiple benefits, as visitors can use them to subscribe and receive alerts about content updates on the sites, which can lead to repeat traffic from users coming back to see the latest published article. The second benefit is that you can submit these feeds to RSS directories which will not only build links (helping with your search engine optimization) but also traffic to your website.
To make Ping
It has automatic ping built in, so whenever you add new content, it will alert search engines and other websites so they can take a look and update your information. Remember that search engines can’t send traffic to a web page they don’t even know exists.
tags
This allows you to assign tags that are keywords that you think are relevant to your page, even if they don’t appear in the content itself, this can help you rank in search engines for a relevant keyword that you may not have ranked for. absolutely. before, they are also used by many blog search engines and can send traffic on their own, so it is important that you make sure you include them.
User generated content (comments)
If the use of WordPress comments comes as standard, you have the option to turn them on or off and even comments made need approval before being published. But a long story short search engines like new content and having a web page with constantly updated content will surely keep them coming back for more and in turn send you more free traffic.
free methods
1.Search Engine Optimization
You may have gotten some clues about search engine optimization from the information above, it’s basically the ability to get search engines like Google, Yahoo and MSN to give you free traffic.
There are two different types of SEO (Search Engine Optimization) in my opinion and these are:
On Page Optimization
This includes things that make your website relevant to certain keyword phrases, making sure your target keywords appear in the main content, in your tags, titles, and in the URL will help a lot with your rankings for any of those given keywords. .
Off-Page Optimization
This is mostly about link building, search engines see other sites linking to you as a vote for your site, the more votes (links) the higher your site ranks.
You can get links from all sorts of places as discussed above. Submitting your RSS feeds to RSS Directories is a good start, you can also search article directories, web directories, social bookmarking, and more. This is a pretty simplified version of SEO (Search Engine Optimization), it’s much more complicated than this, but it’s beyond the scope of this article.
If you want more information on this, I have a pretty detailed overview in day 2 of my free 5-day eCourse, see the bottom of these articles for more details on how to enroll.
2. Syndication of articles
This is a very effective method of getting links and traffic. If you use high-quality content, you will tend to find that the traffic is highly targeted and converts very well compared to other traffic. The reason for this is that the prospect has been pre-qualified.
They’ve found that your article has interested them and they’ve read the whole thing and when they get to the end and they see the link to your site for more information and they’ve clicked on it, if on the other end you’re offering something else of value that complements that information that they are much more likely to buy than if they just found your site in the search engine.
The other advantage of using article sites is that they already rank very high in search engines, so you can rank well for keywords that would take a lot of time and work for your website to rank for. But wait, this is not all, there are more benefits to article marketing:
webmasters
They will use article sites to find new content to post on their own site, they can use articles published on this site as long as they include your resource box which will include your markup message and website link. So not only will you get a link to your site which will help you with SEO, but you will also get traffic from visitors to your site who click the link to visit yours.
Ezine Publishers
If you’ve done a good job of posting quality content, then you can really hit the jackpot with this one. If an ezine (online newsletter) decides to publish your article, it can get hundreds, even thousands of visitors in less than 24 hours.
So, on which sites should you publish your articles? There are literally hundreds of article directories you can choose from, but the biggest 3 are ezinearticles.com, goarticles.com, and articlebase.com.
3. Web 2.0 Syndication
There are many web 2.0 sites that allow user-generated content that you can syndicate your content between, including sites like Squidoo, Hub Pages, Wet Paint, Blogger, WordPress.com, and many more. These sites rank well in search engines on their own, but you make them even better if you get some links back to them.
All of these sites mentioned have RSS feeds, remember the trick of submitting to RSS directories I mentioned at the beginning, well you can do this on these sites no problem, if you want a more concise list of RSS directory sites then I have a list at day 2 of my free 5 day eCourse, you can find more information on how to get it at the end of this article.
The next step would be to get a large number of social bookmarking links to these pages. You should be able to get at least 50, you can get even more if you want to find them all, again if you want the list I use is day 2 of my 5 day eCourse. The other interesting strategy you can use here is a link wheel by linking all web 2.0 pages.
4. Marketing in social networks
You can also use methods like setting up MySpace pages, Facebook groups, and Bebo pages to get traffic. As well as social media tactics.
5. Classified Ad Sites
There are hundreds of free classified ad sites springing up on the internet, the biggest being Craigslist, next in line is Backpage and Gumtee is the UK market leader. This can be a good place to get some free traffic. I have a pretty extensive guide to posting on Craigslist on day 4 of my free 5-day eCourse, as it’s the hardest to post. You’ll also find a concise list of On “classified ads” sites, you’ll find details on how to get my eCourse at the bottom of this article.
List creation
The most important part of having a successful website is building a mailing list, so you can direct subscribers to new content and make offers to affiliate programs and joint ventures to earn some extra money. If you are doing any form of paid advertising, then this should be directed at list building. Read on for the paid advertising methods chapter.
paid methods
6. Pay per click
You can use the pay-per-click services of search engines like Google Adwords, Yahoo, and MSN to drive traffic to your website. These services allow you to bid on search engine keywords and have your ad appear alongside normal search results in the sponsored section.
These can be a fantastic way to drive more traffic to your website, but here’s another secret trick, because you can also use it to find out which keywords convert best for your website, and once you know this, you can optimize your site. website for these. keywords
7. Pay Per View
These are services that allow you to purchase pop-up ads, some of the companies that provide this service are Media Traffic, Traffic Vance, Adon Network, Clicksor, Pin Ball Publishing Network (it was called Zango)
8. Internet PR
This site allows you to submit syndicable press releases to media outlets such as newspapers, television stations, and magazines. These must be very professional. If you are not up for the task of writing, it may be an idea to hire a writer for this task. , since PRWeb charges a reasonable amount for a shipment.
9. Advertising in electronic magazines
This involves finding internet newsletters that allow you to advertise and placing ads within them. This can be a very responsive and profitable way to market your website if you have chosen the right ezine. There are different types of ads that you can serve, here are some of them and what they do.
solo ad
These are roughly around $10 per 1000 subscribers and is a standalone mailer solely dedicated to your offer. You write the email and they send it to their list.
sponsored ads
This is where you appear at the top of an article being sent out in the newsletter with your message and link.
classified ad
They are usually at the bottom of the newsletter, have less exposure and are fairly cheap to buy, despite their handy cap, they can sometimes be the best ROI (return on investment) to promote and opt for. page for your own list.
10. Co-Registration
They are usually organized by a third party. The basic concept is that person A signs up for a newsletter on a website owned by person B. Everything is organized by Person C (the co-registration network) when person A signs up they are subscribed to 5 newsletters at once, all on the same topic, but slightly different niches of that topic to avoid direct competition.
So, person D, E, F, G, H whose newsletters person A subscribed to pays person C a fee for each subscriber, which can range from $0.10 to $1 per lead, depending on the network and many other factors. Person C then pays person B their commission for getting the subscriber. This is joint registration, it is not as responsive as normal opt-in strategies, but the prices are much cheaper and you can drive large volumes of traffic to your website and offers.